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Bill Bowerman, the University of Oregon coach well known for bringing jogging to America and Phil Knight an accounting major at the University of Oregon, a track runner and a protégé of Bill Bowerman formed a partnership and begun importing shoes from China in 1964.Bowerman's quest for a more lighter and durable racing shoes for his athletes coupled with Knight's desire for a way of living that will not devoid his love of athletics is what birthed Tiger shoes as Nike was originally called.
In the early 1960's while the German shoe manufactures dominated the shoe industry, Knight fostered the idea about bringing low-priced, high tech athletic shoes from Japan where shoes were made for cheap to dethrone the incumbent ruler of the US athletic industry. Knight visited the China shoe factory Onitsuka Tiger in 1962, presented his idea to the representatives of the shoe factory, the Tiger executives liked the idea, Knight received his first sample of the shoes in 1963 and in......

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Approximate Word Count: 2000
Approximate Pages: 8 (250 words per double-spaced page)

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