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"A critical evaluation of the impact of change factors and strategic management initiatives on Banking Industry."

Today banking plays a vital role in our society and economy - the scale of transactions ranging from ordinary, individual customers writing cheques or using bank credit cards in shops and restaurants to enormous and complex payments by multinational companies across the world's great banking centres.
The Internet banking is changing the banking industry and is having the major effects on banking relationships. Even the Morgan Stanley Dean Witter Internet research emphasised that Web is more important for retail financial services than for many other industries. Internet banking involves use of Internet for delivery of banking products & services. It falls into four main categories, from Level 1 - minimum functionality sites that offer only access to deposit account data - to Level 4 sites - highly sophisticated offerings enabling integrated sales of additional......

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Approximate Word Count: 3771
Approximate Pages: 16 (250 words per double-spaced page)

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