Force Field Analysis
Force Field Analysis is a technique developed by Kurt Lewin that involves the identification of forces that could drive a change and forces that could be obstacles to that change. Force field provides a framework for looking at the factors (forces) that influence a situation, originally social situation. Force will be useful when looking at variables involved in planning and implementing a change program and will undoubtedly be of use in team building projects, when attempting to overcome resistance to change. Analysis is a quick and easy way to assess and create change strategies because it takes into account the people, technical and organizational factors that affect a situation. In a force field analysis you have to weigh the pros and the cons. The problems are framed in terms of factors of pressures that support the status line (restraining forces) and those pressures that support change in the desired direction (driving forces) A factor can be people, resources, attitudes,......
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