Euro Disney The First 100 Days
Euro Disney: The First 100 Days
Case Report Submitted by: Pavni
Question 1: Assess the pros and cons of Disney's decision to build a theme park in Europe. Do you think it was a wise decision to invest in constructing a new park near Paris?
Answer 1: There are several pros and cons in Disney's decision to build a theme park in Europe.
Pros
1. According to me, the biggest advantage of opening a theme park in Europe is the number of tourists visiting Europe each year, Paris being an extremely attractive tourist destination had approximately 50million tourists visiting France annually and spending roughly $21billion.
2. Also, location accessibility by the European population was another advantage for Disney to open its theme park in Paris.
3. Other theme parks in Paris lacked what Disney had to offer, this gap had to be filled, the large population that lived in and around Paris had to be targeted and offered a unique, fun filled and mystical theme park. A Disney park in......
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Approximate Word Count: 3134
Approximate Pages: 13 (250 words per double-spaced page)
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