Battling Video Game Piracy
CASE STUDY
"Battling Video Game Piracy"
Nicholas Degaetano
Econ 136 – Business Strategy
January 28, 2007
Industry Profile
The video game industry has grown to take in over twenty-two billion dollars in revenues since 1997, with the three major players being Sony's playstation, Microsoft's Xbox and the soon to come Nintendo Wii. In 2004 Asian gamers spent a reported $7.6 billion dollars on game software while the U.S. spent some $7.4 billion dollars translating into about 300,000,000 copies sold. 2004 marked the biggest loss for video game industry in years when a new statistic showed that almost 70% of circulating games were actually pirated copies. This large percentage sums up to about four billion dollars in losses from piracy alone. Piracy started off as a small problem in eastern Asia and the industry just ignored the problem hoping it would subside. In 2002 Sony teamed up with Microsoft to sue Lik-Sang, the largest distributor of chips on the market, hoping that......
View the rest of this paper...
Approximate Word Count: 1093
Approximate Pages: 5 (250 words per double-spaced page)
Why should you join Frat Files?
- - It's safe, secure, and private.
- - Instant access to over 100,000 papers. New papers are added hourly.
- - Fast and reliable customer support.
Similar Essays
-
Battling Video Game Piracy
Battling video game piracy. CASE STUDY "Battling Video Game Piracy" Nicholas
Degaetano Econ 136 ? Business Strategy January 28, 2007 ...
Frat Files
Members
Information
