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Steak N' Shake

Steak ‘n Shake

Executive Summary:

Steak ‘n Shake was founded in Normal, Illinois in 1934 by Gus Belt. Mr. Belt converted his gas station and Shell's Chicken into a hamburger stand. The restaurant opened its doors with several things in mind; first Belt's special focus was on customer service and second he wanted the food he made to be "fresh."
Today, Steak ‘n Shake continues to focus on providing the customer the "best dining experience," with freshly prepared foods. Their commitment to the marketplace is stated in their Code of Business Conduct and Ethics, "Steak ‘n Shake commits to compete legally and ethically. We will act responsibly in our relationships with our guests, business partners, suppliers and each other. We will be honest and fair in our business dealings."
A strength of Steak ‘n Shake is the investment made in the career development of employees resulting in lower employee turnover. Weaknesses include longer wait times in the drive-through
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Approximate Word Count: 3035
Approximate Pages: 13 (250 words per double-spaced page)

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