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Operations Management: Kudler Fine Food

The trend of Americans to eat healthier while exploring new and exotic foods to whet their appetite for variety has sparked a marked increase in sales in the gourmet food industry whose current sales are in excess of 41 billion dollars.
(Progressive Grocer, 2006)
Retailers understand that the growth of gourmet foods is the result of Americans' interest in healthier consumption. Whole Foods Market, the Austin, Texas-based leader in the retail natural food sector, released its own study late last year, which said nearly two-thirds of Americans have tried organic foods and beverages in 2005, an increase from the 54 percent of consumers who said they sampled those foods in both the 2003 and 2004 surveys. Ten percent of Americans consumed organic foods several times per week, up from just 7 percent last year, according to the 2005 Whole Foods Market Organic Trend Tracker. (Progressive Grocer, 2006)
One company that has found its niche in the gourmet and fine foods market is Kudler......


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Approximate Word Count: 1131
Approximate Pages: 5 (250 words per double-spaced page)

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