Starbucks
Starbucks Coffee Company was founded in the year 1971 by three people. They opened their first store in Seattle's Pike Place Market. The name ‘Starbucks' actually originated from Herman Melvin's classical novel called Moby Dick. The seafaring name seems appropriate for a store that imports the world's finest coffees to the cold, thirsty people of Seattle.
Then came Howard Schultz. He joined Starbucks in 1982. While on a business trip in Italy, he visits Milan's famous espresso bars. Impressed with their popularity and culture, he sees their potential in Seattle. It was proven that after the people start trying lattes and mochas, Seattle quickly becomes coffee-crazy. Now Howard Schultz is the chairman and the main philosopher of the probably the best retail coffee company in the world.
In Starbucks their employees are called ‘partners'. This was to avoid any form of discrimination among employees. Another reason is because Starbucks also provides share options to even the......
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