Cold Stone Creamery Pr Objectives
Ideas to Make Cold Stone Creamery a Hot Commodity
Cold Stone Creamery
Objective 1:
Enhance visibility and make this ice cream store stand above and beyond the rest.
PR
Cold Stone supports Make-A-Wish Foundation. Through careful planning and research, a specific date and time should be chosen where all proceeds from ice-cream sales on the selected date/time, go towards the Make-A-Wish foundation. To localize it, a child in the Make-A-Wish Foundation should be selected from each area and have all proceeds go towards that child's wish (or maybe just pick one child nationally and have all proceeds from all stores go towards one very large wish).
The time frame should be about four hours and will be an event. Activities and give-a-ways should be ongoing during this time. Maybe get together with a local gym- people can sign up for memberships at Cold Stone at a discount( in return this will generate more business for the gym). Activities such as face-painting, balloon......
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Cold Stone Creamery Pr Objectives
Cold Stone Creamery PR objectives Ideas to Make Cold Stone Creamery a Hot Commodity Cold Stone Creamery Objective 1: Enhance visibility and make this ice cream store stand above
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