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Scenario One: Gene One

SCENARIO ONE: GENE ONE

Scenario One: Gene One
Beverly H. Owens
University of Phoenix
January 15, 2006

Gene One, a gene technology company, finds itself on the cusp a breakthrough after only eight years in business. Gene One was started by friends and family who invested their skills, passion, and money into gene technology. After eight years, Gene One realizes potential growth opportunity by becoming and IPO on the stock market. However, the challenge for the CEO is the somehow alter the culture of the company – maintain the skill level of the core team, while maximizing the opportunity for IPO.
The Situation
Gene One is a gene technology company that began to recognize $400 million in the first eight years of business. The CEO is contemplation becoming an IPO to enhance the opportunities of the company. Gene One has established a committed team who possesses the skills product new technologies that will help in the community by helping to eradicate disease in......


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Approximate Word Count: 1090
Approximate Pages: 5 (250 words per double-spaced page)

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