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Mattel's Product Safety

Mattel was believed to be one of the most trusted toy companies around the world that operated in 155 countries. They produce the most famous toys for children, such as Barbie, Cabbage patch kids, Fisher-Price, and some many other amazing toys. Beyond concerns about marketing to children, Mattel, Inc. is making a serious commitment to business ethics. For example, Mattel instituted a code of conduct called "Global Manufacturing Principles." These principles required all business partners to commit to ethical standards that relate to safety, wages, and adherence to local laws [Mattel.com]. However, recently Mattel was involved in a product quality and safety dispute. Since August 1, 2007, Mattel has recalled in 30 million toys because of its quality and safety defects. Mattel lost not only their profits but also trust, an important role in corporate social responsibility (CSR).To achieve it, businesses are responsible for their production causes and consequences and accompany with......


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Approximate Word Count: 2007
Approximate Pages: 9 (250 words per double-spaced page)

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