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Interclean

Problem Solution: InterClean, Inc.
InterClean is a leading industrial cleaning and sanitation solutions company. The industry's client base is changing its preference to no longer wanting mediocre products designed to disinfect and kill germs. To keep up with the needs of the customers, InterClean is changing its focus towards providing a complete solution and service.
Situational Background
InterClean is determined to expand its company despite any risks it may encounter. The company's expansion will provide a new services and solutions model designed to offer a "full range of service packages tailored to the customer's need." (Scenario: InterClean) The new solutions-based selling model will force InterClean to evaluate its sales representatives and be more aware of the products, customers, and environments being serviced. InterClean is challenged with having fully trained representatives engaging its client's facilities managers, healthcare professionals, and operations teams.......


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Approximate Word Count: 3875
Approximate Pages: 16 (250 words per double-spaced page)

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