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Netflix

It is with sadness and regret that I must now recommend against investing in Netflix (NFLX). I am personally a long-time customer, and former investor. Like most customers, I love the service. Like most investors, I love the management team. When Blockbuster (BBI) first announced its "me too" Total Access service, I laughed right along with all the other true believers, and largely ignored it. But when I learned more about the details of the Blockbuster service, I changed my mind.
I am a devotee of the Warren Buffett and Benjamin Graham school of investing. I like to invest in companies with unbeatable competitive advantages, preferably at a discount. I used to think that the status of Netflix as pioneer, together with its excellent brand reputation and its strong head-start amounted to such an advantage. No longer.

Why the reversal? I learned a few weeks ago about Blockbuster's feature of allowing users of its Total-Access service to swap out DVDs in its brick-and-mortar......


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Approximate Word Count: 696
Approximate Pages: 3 (250 words per double-spaced page)

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