Dairyland Seed Co.
History and Background of Dairyland Seed Company
• Founded by Simon and Andrew Strachota in 1907
• On Andrew's retirement, Simon led the company, which later was taken over by his son Orville after his sudden death
• Initially began as Strachota Seeds
• Operated out of family's general store in eastern Wisconsin
• Primary product – White Dutch Clover Seed
• Production was shifted to alfalfa seed due to decline in White Dutch Clover Seed Market
• Alfalfa seed – a product would grow in demand driven by Wisconsin dairy farmers searching for better forages for their cows
• In 1963, company name was changed to Dairyland Seed Company
• Jointly managed by Orville Strachota's three sons, Steve (president), Tom (CEO) and John (vice-president)
• Private company with majority stock owned by the Strachota family
• Dairy land is the only American family owned seed company with proprietary research in alfalfa, corn and soy beans
• Company is divided into seven......
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