Krispy Kreme, Inc.
Krispy Kreme Doughnuts, Inc.
Krispy Kreme Doughnuts, Inc. is a retailer and wholesaler of doughnuts. Its principal business is owning and franchising Krispy Kreme doughnut stores where over 20 varieties of doughnuts, including its Hot Original Glazed, are made, sold and distributed and where an array of coffees and other beverages are offered. Krispy Kreme began a single doughnut shop in Winston-Salem, North Carolina on July 13, 1937, where Vermon Rudolph bought a secret yeast-raised doughnut recipe from a French chef from New Orleans, rented a building in and began selling Krispy Kreme doughnuts. Within a short time, Rudolph's products became so popular that he cut a hole in his factory's wall to sell directly to customers, thus was born the central Krispy Kreme retail concept: the factory store. By the 1940s and 1950s there were a small chain of stores that were mostly family-owned, 29 shops in 12 states. During the 1960s Krispy Kreme had a steady growth throughout the Southeast......
View the rest of this paper...
Approximate Word Count: 1793
Approximate Pages: 8 (250 words per double-spaced page)
Why should you join Frat Files?
- - It's safe, secure, and private.
- - Instant access to over 100,000 papers. New papers are added hourly.
- - Fast and reliable customer support.
Similar Essays
-
Krispy Kreme, Inc.
Krispy Kreme, Inc. Krispy Kreme Doughnuts, Inc. Krispy Kreme Doughnuts, Inc.
is a retailer and wholesaler of doughnuts. Its principal ... -
Krispy Kreme Doughnuts, Inc. (Nyse: Kkd):
Krispy Kreme Doughnuts, Inc. (NYSE: KKD): Executive Summary We have undertaken
the task of determining whether Krispy Kreme Doughnuts, Inc. ... -
Krispy Kreme Doughnuts
Krispy Kreme Doughnuts. Krispy Kreme Donuts, Inc. Since Krispy Kreme was founded
in 1937, it has grown into a leading branded specialty ... -
Krispy Kreme
Krispy Kreme. To: Stephan Cooper, CEO of Krispy Kreme Doughnuts From: Naylon Consulting
Inc. ... A weakness of Krispy Kreme that Naylon Consulting Inc. ... -
Krispy Kreme Doughnuts, Inc.
Krispy Kreme Doughnuts, Inc. ... Business brief: Krispy Kreme Doughnuts Inc.: First-quarter
net rose 89% on expanding revenue. (2001, May 17). Wall Street Journal. ...
