Marks & Spencer Csr Article
Marks & Spencer, one of Britain's leading retailers, the words scroll relentlessly across a giant electronic ticker. They describe progress against "Plan A", a set of 100 worthy targets over five years. The company will help to give 15,000 children in Uganda a better education; it is saving 55,000 tonnes of CO2 in a year; it has recycled 48m clothes hangers; it is tripling sales of organic food; it aims to convert over 20m garments to Fairtrade cotton; every store has a dedicated "Plan A" champion.
The M&S ticker says a lot about the current state of what is commonly known as corporate social responsibility (CSR). First, nobody much likes the CSR label. A year ago M&S launched not a CSR plan but Plan A ("because there is no Plan B"). The chief executive's committee that monitors this plan is called the "How We Do Business Committee". Other companies prefer to describe this kind of thing as "corporate responsibility" (dropping the "social" as too narrow), or "corporate......
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Approximate Word Count: 350
Approximate Pages: 2 (250 words per double-spaced page)
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