Russian Companies Are Strong And True
Ideology is the main competitive advantage of domestic companies in the world market, if it has been properly worded and put across to employees, claims Andrey Rogachev, founder of the legendary Pyaterochka supermarket chain
Pyaterochka, which entered the market in 1998, was the first domestic retail food chain to reach the billion-dollar mark in sales. In 2006, it merged with the Perekrestok supermarket chain, and it is now a member of the X5Retail Group. According to this year’s figures, the total turnover of the group was $3.485 billion, the largest share – $1.973 billion – being accounted for by Pyaterochka.
Andrey Rogachev’s list of credits includes other multibillion-dollar projects, including the Karusel hypermarket chain, founded in 2004, as well as the LEK and Makromir development companies, operating in St. Petersburg.
In consenting to an interview with Expert, Rogachev strictly defined the framework of the conversation: “Today, the main factor in a......
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