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Skywest

Introduction

SkyWest Airlines (SkyWest) was a rare breed in the ultra-competitive regional airline industry. As the overall airline industry suffered through terrorist attacks, rising fuel costs, and increased competition, SkyWest was able to grow its business and sustain profitability. The aforementioned events that impacted the airline industry had a severe effect on the structure of the industry as a whole. Several major airlines were in the process of emerging from bankruptcy while mergers among the largest airlines seemed inevitable. SkyWest, like most regional carriers, relied on contracts with the major airlines for its customer base and revenues. With industry consolidation underway, SkyWest’s recent history of profitability was no longer a sure bet.
Company Analysis
In 2007 SkyWest celebrated its 35th anniversary of partnering with the major airlines to provide service to smaller airports. At the beginning of 2007 SkyWest served 135 cities in 38 states and......


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Approximate Word Count: 1506
Approximate Pages: 7 (250 words per double-spaced page)

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