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Running head: STRATEGY ASSIGNMENT

Kudler Fine Foods Strategy Assignment
Steven Hogan
University of Phoenix
Managing the Business Enterprise
MBA 502
Ken Peter, MBA
April 09, 2008


Strategy Assignment
Strategy Assignment
Introduction
Kathy Kudler is the creator of Kudler Fine Foods. Kathy’s primary goal in establishing KFF was to create a retail store that provides a selection of gourmet foods in order to meet the needs of the typical person all within one store. A wide variety of foods are offered at Kudler Fine Foods. The many different departments include gourmet baked goods, dairy, cheese, wine, organic and non organic produce sections, fresh meats, and seafood. Furthermore, the three different retail locations will offer cooking classes in addition to monthly cheese and wine customer appreciation classes. Some of these services will be expanded into the private residence sector. Adding to their list of offered services, KFF has just added a new catering......

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Approximate Word Count: 1290
Approximate Pages: 6 (250 words per double-spaced page)

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