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Cultural Growth

Cultural growth in the twenty-first century has heightened the
emphasis on interpersonal communication in an intercultural
setting. As our world grows, expands and becomes increasingly more
interconnected by various technological advances, the need for
effective interpersonal communication among differing cultures has
become quite clear. Due to the advancement of technology in
today's world, a world in which some businesspeople are involved in
transactions with other businesspeople in faraway countries, the
call for knowledge of intercultural communication within this
setting has become a reality. Interpersonal communication is a
form of communication that involves a small number of people who
can interact exclusively with one another and who therefore have
the ability to both adapt their messages specifically for those
others and to obtain immediate interpretations from them (Lustig et
al, 1993). Although interpersonal communication is usually thought......


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Approximate Word Count: 1152
Approximate Pages: 5 (250 words per double-spaced page)

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