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Baby Einstein is a line of multimedia products and toys that specializes in interactive activities for children aged 3 months to 3 years old. Subjects such as classical music, art, and poetry are prominently explored. These products are currently made by a division of the Walt Disney Company, marketed under the slogan, "Where Discovery Begins".

While popular with many parents who desire to provide an early boost to their children's cognitive development, products of this sort find little support among experts in the field of early childhood education, who emphasize the crucial role of "hands-on", experiential learning through exploration and manipulation of the child's physical environment.

In August 2007, researchers at the University of Washington published a study which found that the use of Baby Einstein DVDs/videos correlates to smaller vocabularies in children 6 to 18 months old. The Baby Einstein Company and its parent, the Walt Disney Company, have taken issue with the......

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Approximate Word Count: 610
Approximate Pages: 3 (250 words per double-spaced page)

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