Whirlpool
The Whirlpool Corporation has its headquarters in Benton Harbor, Michigan, U.S. and was founded in the year 1911. Today, it is a multinational manufacturer and marketer of major home applia nces. The company manufactures in 13 countries and markets its products in more than 170 countries under 13 principal brand names. Its principal products are laundry appliances, refrigerators, cooking appliances, dishwashers, and mixers and other small household appliances. Whirlpool also produces hermetic compressors for refrigeration systems.
In the United States, the Company markets and distributes products under the Whirlpool, Maytag, KitchenAid, Jenn-Air, Roper, Estate, Admiral, Magic Chef, Amana, and Inglis brand names primarily to retailers, distributors and builders. In Canada, it markets and distributes its home appliances under the Inglis, Admiral, Whirlpool, Maytag, Jenn-Air, Magic Chef, Amana, Roper, Estate, and KitchenAid brand names.
In Whirlpool's European region, it markets......
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Approximate Pages: 14 (250 words per double-spaced page)
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