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Control Mechanisms



By almost any standard, aerospace is one of the longest term businesses there is. When Boeing makes a decision to go forward with a new commercial airplane, launch vehicle or a new communication system, they are making a decision on a product that will likely be in service for at least half a century. And for this to be successful, it has to fit markets over that entire time period.
Boeing’s market strategies have long-term focus. They believe very strongly in network-centric operation (NCO) is the key to the future of the military. They marketing people are involved in understanding the markets, customers, and where they’re going.
Boeing believes the reality is, if it is possible to be more efficient and if it’s possible to make an airplane or satellite that is more economical, somebody is going to do it and it’s far better if they do it before somebody else. But no matter how well though out their strategies are, Boeing won’t be......

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Approximate Word Count: 1684
Approximate Pages: 7 (250 words per double-spaced page)

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