Inside Intuit - Book Report
PART I: What Did You Learn? Writes a summary of what you learned from the book. The summary might include factual information, something learned about people in general, or some self-insight learned.
Inside Intuit - How the Makers of Quicken Beat Microsoft and Revolutionized an Entire Industry, written by Intuit veteran Suzanne Taylor and seasoned business manager Kathy Schroeder, is certainly a boon to new entrepreneurs and business school students. The classic story of a Silicon Valley technology company has a lot to offer to the future generations. Even though, Intuit is a technology company, the challenges it faced and the steps taken to get out of woods are a lesson to companies across industries. I am from a technical background, who is currently managing customer situations and customer relations for my company. I believe in customer loyalty more than customer satisfaction. This book demonstrated how successful a marriage between customer driven innovation and technology......
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