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The Role Of E-Commercce In Global Business

ABSTRACT
Technological breakthrough in such areas as fax machines, telephone, video player, audio devices and televisions took many years to commercialise and measure their impacts on business. Compared to these breakthroughs, telecommunications, information communication technology, miniaturization, computers and Internet went through shorter product life styles and achieved widespread diffusion and reformed the nature of business operation and enhanced competitive business environment instantly. This technological advancement has resulted in evolution and innovation of many products, services and business processes. One of them is the emergence of e-commerce or electronic commerce. The Internet has resulted in the emergence of virtual markets with four primary distinctive characteristics, which are real time, shared, open and global. The application of Internet is divided in to three major activities that are publishing corporate information, conducting electronic commerce and......


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Approximate Word Count: 17737
Approximate Pages: 71 (250 words per double-spaced page)

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