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Kano Questionnaire

1a) If the phone has only multiple ring tones available how do you feel?

I like it that way
It must be that way
I am neutral
I can live with it that way
I dislike it that way

1b) If the phone does not have multiple ring tones available, how do you feel?

I like it that way
It must be that way
I am neutral
I can live with it that way
I dislike it that way

2a) If the phone has a camera feature, how do you feel?

I like it that way
It must be that way
I am neutral
I can live with it that way
I dislike it that way

2b) If the phone does not have a camera feature, how do you feel?

I like it that way
It must be that way
I am neutral
I can live with it that way
I dislike it that way

How important are the following features?


1 2 3 4 5 6 7
Multiple ring tones
Camera

Use following chart to locate what category each feature falls in.

Kano Method

The Kano Model classifies product features/attributes......

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Approximate Word Count: 523
Approximate Pages: 3 (250 words per double-spaced page)

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