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Introduction

Mohan Trikha had a vision to maximize the value of two of Xerox PARC technologies: visualization and linguistics, both which were 20 years in the making. Trikha attempted to embed these technologies in as many applications as possible through the creation of a Xerox New Enterprise (XNE), Inxight. His objective was to demonstrate to the Xerox management team through a business plan, the feasibility and profitability of such a spin-out, as well as the validity in its creation to support Xerox’s long-term strategic goals. Trikha needed to assess the impact of recent developments that may blemish his business plan and, at the same time, come up with alternatives for damage control. Trikha attained his product-line management experience from his early days with IBM and management experience as the vice president of one of Xerox’s software businesses. Because the visualization market in 1996 was in its infancy with no clear competitors, the opportunity to......

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Approximate Word Count: 6679
Approximate Pages: 27 (250 words per double-spaced page)

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