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Automotive Sales Pricing Discrimination

Research in Discrimination
According to an article in Business Week (Grow and Epstein, 2007), there have been some discriminatory sales practices plaguing the secondary automotive retail industry. Ascertained through research, some people evidently receive higher pricing for cars than others do based on gender and income level. This seems to have had an especially great impact on women and lower income buyers. The assumption is that people who may not be as financially well off as other people are taking a hit in the amount they pay for their vehicles.
Ethical Pricing Policy
It is extremely important that employees at J.D. Byrider Systems, Inc. treat all people equally. Every customer should enjoy the same level of fairness in pricing, products that fit their individual needs, and the spirit of great customer service. J.D. Byrider Systems, Inc., including all of its employees, must be dedicated to a culture of excellence set by and expected by previous and potential future......


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Approximate Word Count: 642
Approximate Pages: 3 (250 words per double-spaced page)

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