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Uncertainty Reduction Theory

Jonathan Quinones
Literature Review Paper
Comm 306


Uncertainty Reduction Theory
Uncertainty is an unpleasant feeling and because of this feeling, people are motivated to reduce this uncertainty by means of communication. Uncertainty reduction theory (URT) was developed to describe the interrelationships in any type of communication exchange using seven factors: verbal communication, nonverbal expressiveness, information-seeking behavior, intimacy, reciprocity, similarity, and liking (Berger & Calabrese, 1975). During the beginning stage information about ones sex, age, socio-economic status, along with other demographic information can be obtained. The exchange of information during this beginning stage of communication is usually governed by communication rules and norms. As you move out of this beginning stage, more personal information is divulged such attitudes, beliefs, and values. After all of this, one can determine whether they would like to persue further......


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Approximate Word Count: 1864
Approximate Pages: 8 (250 words per double-spaced page)

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