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Strengths
- rapid expansion
- Establishing a brand name
- corporate structure:
- training
- Personal involvement of CEO - store managers
- Bottom-up training - train the carry-out people first - C225
- Use of technology
- Satellite communications
- UPC scanning - 1989
- Customer service
- Differentiation based on service
- Human resource
- Stock options
- Reduced cost in shares (15% discount)
- Authority Vs. responsibility
- If a store manager wants to change the display or order more/less of a product they do not need to get authorization from headquarters - C227
- Cannibalization of sales of new stores to existing - C228
- Home Depot will open up new stores close to existing stores to:
- Improve customer satisfaction
- Reduce delays in shopping
- Increase utilization by existing customers
- Attract new customers to more convenient locations
- organizational structure:
- Decentralized management:
- Casual working environment in the corporate offices,......

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Approximate Word Count: 363
Approximate Pages: 2 (250 words per double-spaced page)

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