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Problem Solution: Harrison-Keyes Inc.

Running head: PROBLEM SOLUTION: HARRISON-KEYES INC.









Problem Solution: Harrison-Keyes Inc.
Ayodeji Ajayi
University of Phoenix
September 16, 2008


Problem Solution: Harrison-Keyes Inc.
Harrison-Keyes is a global publisher of print products. The company was founded in 1899 and currently is regarded as a “leading publisher of business, scientific and technical information” (University of Phoenix, 2008). In recent years, Harrison-Keyes has suffered the woes plaguing the entire industry due to competition from low-cost retailers that has eaten into the profits of Harrison-Keyes.
As revenues of Harrison-Keyes are shrinking and are challenged, other companies that have advanced into the 21st century by publishing books online are generating more revenue. In an effort to revitalize the company, the board of directors of Harrison-Keyes recently hired a new CEO that has a vision to transform the company into to 21st century-global publisher.
As a part of......


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Approximate Word Count: 5120
Approximate Pages: 21 (250 words per double-spaced page)

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