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Ace Hardware Analysis

Industrial background for home improvement
Most people especially in big cities would like to have a nice place to buy things for their home. They actually need one stop shopping place for their home. Just like a hyper mall which is provide them as a place called one stop shopping for their needs.
Actually for this kind of industries, this is a very high competition in it.
With potter 5 forces analysis we can see that this is a tough industry.
Bargaining power of customer...
• Customer could easily to buy in other store or they could search by them self in market.
• Sometimes one store is not enough to satisfy the customer.
• Buyer is a price sensitive and brand minded, once they didn’t found what they looking for, then they didn’t want to go back to that store.
• The availability for the goods is very important to satisfy the customers.
• Strategic location is important for customers.
• Easy payment.
• Information about the products, what kind of......


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Approximate Word Count: 1783
Approximate Pages: 8 (250 words per double-spaced page)

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