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Introduction
China’s economy grew up and then become the world plant. For decades ago, Taiwan’s export-oriented economy is always specializing in manufacture. Nowadays, Taiwan has to face a lot of competition from many rising countries, especially including China. Most Taiwan companies try to give up the old thought and turn new road to maintain the industry development for future and much survive in so competitive environment. At the same time, they also discover that the main profit of a product was taken by the most international companies which has its own brand rather than most Taiwan companies doing OEM (Original Equipment Manufacturer) work for them.
Therefore, these Taiwan companies adjust some strategies and orientation in management to develop their own brand. However, most companies try very hard to establish their own brand name not success but fail and then come back OEM. Minority can triumph in this arduous campaign. It is Acer that represents one of......

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Approximate Word Count: 1728
Approximate Pages: 7 (250 words per double-spaced page)

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