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Introduction
Wal-Mart is the world’s leader in the retail industry. Although it has excelled in its innovation in supply chain management and cost leadership, its competitors are beginning to catch up. Wal-Mart’s net profit advantage over its competitors is undeniable, but as far as growth, the edge may go to competitors. Competitors are growing 2-5 times faster than Wal-Mart. Public image is poor, law suits fill the media front, and company growth seems stunted.
General Environment
Political-legal segment
Wal-Mart has been plagued by political problems affecting its ability to attract new customers. For example, some cities have erected laws preventing building of new stores. Trade, health care, the environment, discrimination, and worker wage disputes have also been at the forefront of the legal issues for Wal-Mart. This segment has a major impact on its retail sales because of the publicity generated. With legal barrier preventing expansion and growth......

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Approximate Word Count: 1418
Approximate Pages: 6 (250 words per double-spaced page)

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