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Nonfood Retail Consumers-Case Study Panataloon

ABSTRACT

This report is based on analysis of non-apparels at Pantaloons store, Lucknow.Non-apparels sold at Pantaloons store, Lucknow include Fashion Jewellery, Deodorants, Perfumes, Ladies Handbags, Mobile Purses, Cosmetics, Sunglasses, Watches, Brushes/Hair bands. All the brands present under each type of product mentioned above, form the Non-apparels category at Pantaloons store, Lucknow.Blue Sky, Fashion Jewellery and Wellness are three main categories of Non-apparels at Pantaloons store, Lucknow.Data is analysed from 19th May 2008 to 8th July 2008 in form of pivot table. Bar charts and pie charts are formed from pivot table and questionnaires filled by customers at Pantaloons store, Lucknow respectively. Sqaure feet return analysis and percentage contribution of Non- Aps have also been calculated from 19th May to 8th July 2008.Tables on Actual Business Plan (ABP) 2007-2008 – Achievement and Karmayudh targets are fomed and analyzed.

CONTENTS

SERIAL NO. PARTICULARS......


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Approximate Word Count: 4201
Approximate Pages: 17 (250 words per double-spaced page)

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  1. Nonfood Retail Consumers-Case Study Panataloon

    Nonfood Retail Consumers-Case Study Panataloon ABSTRACT This report is based on analysis of non-apparels at Pantaloons store, Lucknow.Non-apparels sold at Pantaloons store,