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On November 17th, 2004 Kmart and Sears publicly announced the impending merger of the two struggling companies to become Sears Holding Corporation. Kmart, for 11.5 billion dollars would be the buyer, however due to strong brand name recognition and history, Sears would be the face of the new conglomerate. At the heart of this merger was Edward Lampert, an extremely successful hedge fund manager who had made a name for himself by, purchasing companies in the red and making them profitable once again. There were numerous detractors who though the idea of simply combining two once formidable chains, who now were both failing, into the third largest retailer without regard for the structural problems that doomed both companies in the past would simply delay the inevitable. Lampert thought otherwise, even without extensive management experience, he had previously demanded positions on the executive board of past companies he had bought majority shareholder status in when they were in the......

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Approximate Word Count: 3530
Approximate Pages: 15 (250 words per double-spaced page)

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