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Nike's Strategy for Winning the Footwear Game
by: SA Editor Miriam Metzinger September 27, 2006 | about stocks: NKE    
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On Nike's (NKE) F1Q conference call, CEO and President Mark Parker discusses the health of the footwear industry and strategies for attracting consumers:
Bob Drbul - Lehman Brothers
I guess the first question that I have is Mark, could you elaborate a little bit more around specifics in terms of the concerns that are out there around the health of the industry and the market?...
Mark Parker- CEO and President
... On the question on the health of the industry, I think there is always lots of concerns. We've lived through lots of these up's and down's within the industry. There's a lot of external factors that are creating some concern, economic pressures, pressures on pricing, bifurcation of the market around the world. The split between premium and value, for example. Some consolidation going on at......

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