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Strategic Management Assignment

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SCHOOL OF BUSINESS, ENTERPRISE and MANAGEMET

SESSION 2008/09 – DIET 1

Module: B3115 TITLE: Strategic Management

Aims of the assessment:

• To examine the role of strategic management in planning an organisation’s future development.
• To develop knowledge and practice in the application of strategic management concepts and techniques.
• To develop analytical, evaluative and enterprise skills/competences associated with the formulation of organisational strategy.

The learning outcomes assessed in this assignment include the student’s ability to:

1. Understand and apply a range of strategic management principles/concepts and contribute to the development of strategic options.
2. Critically evaluate how analysis of the external and internal environments of an organisation influence strategic choices.
3. Identify and critically assess the nature and sources of sustainable competitive advantage within a specific sector.
4.......


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Approximate Word Count: 2675
Approximate Pages: 11 (250 words per double-spaced page)

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