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CHAPTER 1

INTRODUCTION

1 General Overview:

Competition at global level has pressurized business organizations like the automotive, aerospace and services industries to pursue better means of doing business. If businesses are to survive in the long run, it has to put in place today, long-term infrastructures and facilities that would make it be abreast competition or at least be able to respond to competition at the right time. ‘It has been argued that business strategy and manufacturing (operational) flexibility affect the performance of an organization’ (Gupta & Somers, 1996), hence to achieve their objectives and goals, organizations have for many years relied on continuously improving their business and operational strategies, to reduce cost whilst improving quality and customer satisfaction in a bid to attain higher business result.

The business world has since witnessed the evolution of many business strategies and management systems. Production/operational......

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Approximate Word Count: 20566
Approximate Pages: 83 (250 words per double-spaced page)

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