Brand Positioning Of Ucb
A REPORT
ON
BRAND POSITIONING
FOR
[pic]
BY
ANURAG BINDAL
ENROLLMENT NO: 07BS0711
ICFAI BUSINESS SCHOOL, KOLKATA
BENETTON INDIA PRIVATE LTD.
(GURGAON)
SUMMER INTERNSHIP PROGRAM
FINAL REPORT
Duration: 23-02-2008 to 25-05-2008
Scope: A report submitted by in partial fulfillment of the requirements of MBA Program from ICFAI Business School.
Project: Brand Positioning
Company: United colors of Benetton
Submitted by: Anurag Bindal
Enrollment no. 07bs0711
Email: anuraag86@gmail.com
Person guided me: As:
Mr. Ripu Daman Sharma Project guide
Prof. Pooja Arora Faculty guide
Acknowledgement
Apart from the efforts put in by me, the success of this training program and project depends largely on the encouragement and guidelines of many others. I take great pleasure in this opportunity to express my gratitude and thank many people who generously furnished assistance and advice......
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Approximate Word Count: 12949
Approximate Pages: 52 (250 words per double-spaced page)
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