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Czech Republic

Running head: The Cultural Challenges of Doing Business in Czech Republic

The Cultural Challenges of Doing Business in Czech Republic

Your Name can go here

University of Phoenix

Steve Kafka, an American of Czech origin and a franchisor for Chicago Style Pizza, has decided to expand his business into the Czech Republic. He knows it is a risky decision; when he became a franchisor, he had to overcome a lot of difficulties. Steve anticipates he will face some of these difficulties again at the new location in Prague, Czech Republic. Although he was born in the United States, he has family and friends in the Czech Republic, speaks Czech fluently, and has visited the country of his origin several times. In other words, he knows the people and the culture. Or does he?
The analysis will study how Steve can study and compare the United States with the Czech Republic as it relates to culture, businesses and price elasticity of pizza. Using Professor Hofstede’s studies,......


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Approximate Word Count: 1230
Approximate Pages: 5 (250 words per double-spaced page)

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