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Subliminal Advertising

"They can manipulate anything from your political views to your reproductive

behavior, all in the interest of making a buck" says expert Wilson Bryan Key who

wrote the most popular subliminal advertising book ever, Subliminal Subduction.

Subliminal Advertising is an important method of influencing consumers to buy company's products. Subliminal advertising, which first came to the public attention in 1957 is embedded, camouflaged, or hidden words and/or symbols in advertisements. Although most of the subliminal advertising is done in the media, subliminal messages are often played in department stores to discourage shoplifters from stealing. Some of the different messages are "stealing is dishonest", and "I am a dishonest person". Every 7.5 seconds messages were played either under songs or really low so no one can consciously hear it. Another form of advertising not in the media is by a group called Interloc design who uses computers to do their subliminal......


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Approximate Word Count: 1735
Approximate Pages: 7 (250 words per double-spaced page)

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