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Beer

Imagine that you are sitting on your front porch on a sunny summer afternoon and you ask for a nice cold beer. Then out of the blue your friend rifles a nice big keg of beer at you, which in turn knocks you backward off of the porch. Here's another image to contemplate. A man tries to force a refrigerator door shut. When he finally thinks he has it shut, the door busts off the hinges and a beer keg rolls out. These two ads for Heineken beer in the new keg cans. These ads end with the catchy phrase the keg can can go where regular kegs cannot.
When you first see an ad like this many questions come to mind : first, where are they going with a campaign like this; second, why would Heineken make cans in a shape of a keg, and why would an ad like this entice me to drink Heineken? To most people this add stirs the mind to wonder why Heineken would make keg cans and these amusing commercials to promote them. The commercials carry the humor for the pure fact to catch the attention of......


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Approximate Word Count: 579
Approximate Pages: 3 (250 words per double-spaced page)

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