Quality
I. Introduction
Examining my lessons on how businesses and other similar entities traditionally developed their strategies, and comparing it with the way that some of today's more innovative firms have begun to plan, reminds me of the change in many companies' approach to quality decision-making. From what I have learned, quality was traditionally associated with inspectors assuring quality after the fact--after parts were made--rather than getting everyone down the line involved in building in quality in the first place, as eventually happened through the TQM (Total Quality Management) movement.
Indisputably, a similar trend is emerging in the fields of decision-making and strategy. Traditionally, many companies regarded strategy development as an exercise in which specialists "programmed" the right products and services into existing markets. According to what I have read, however, as global competition grows more complex and volatile, and as information technology......
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