Electronic Communication And The Negative Impact Of Miscommunication
Electronic communications, improve efficiency and productivity, but poorly written emails can cause internal strife, low morale, and loss of clients. Effective written communication will enhance internal communications as well as external communications. The ability to write effectively is a core skill that all employees, no matter what their title is, should master. If the content of an email is unclear, grammatically incorrect or is full of typos, the email will cause misunderstandings and the possible loss of business. A chain reaction of emails or letters will occur, questioning the next course of action and clients will undoubtedly believe that we will treat them with the same carelessness we took in creating that correspondence. Case in point, a letter was recently sent to one of our clients misquoting our fees, a second letter was sent to the client correcting the fee, but was addressed to the wrong person. We have since lost this client. Jonathan Hershberg, president......
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