P.E.T.A. : Animal Rights, Human Abuse
With over 850,000 active members, the animal rights organization People for Ethical Treatment of Animals (PETA) has blossomed into an exceptionally powerful speech community. Their main goal is to enlighten others about the prominent existence of animal cruelty in the world, hoping to gain enough power to abolish it, or at least prevent it from happening as often as it does. PETA uses language as a tool of power, verbalizing its message through controversial ad campaigns, rallies, marches and protests. PETA has also been very successful in using this tool in courts of law, filing lawsuits against those who they believe to be treating animals immorally, and pushing to get proper legislation passed to help their cause. After using language to create and maintain power, the burning question is, "How is this acquired power going to be used?" Despite the innocent intention of giving a voice to abused animals and trying to ameliorate their living (and dying) conditions, the PETA......
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