Motivational Process At Coca-Cola
The Motivation Theory Used Within The Coca-Cola Company
The motivational process of The Coca-Cola Company can best be described as one that identifies with Clayton Alderfer's ERG theory. The workplace productivity within The Coca-Cola Company is unmatched by many organizations today. Three essential elements make up Aldermen's ERG theory: The first part focuses on the existence needs within the company; the next part addresses the relatedness needs within the company; and the last part touches on the growth needs within the company.
The existence needs of the employees within The Coca-Cola Company can be defined as those needs that have a desired physiological effect on the employees within the company. In addition, it could be the material well-being of the organization itself. In order for there to be harmony within the company, the employees must have a sense of stability in their current position, as well as a potential for growth within the company. Remembering that......
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