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AD #1 Gillette Compete Skin Care for Men

This advertisement is for Gillette men's skin care products. The ad targets young adult couples, and women will buy skin care products for the men in their lives. It can be found in Allure, November 2005. Allure is targeted towards young adult women interested in beauty, fashion and relationships. This advertisement is promoting a simple 3 step skin care regime for men. The ad focuses on a man's back profile with a women's hands placed provocatively around him. It has bold print stating "Get a Better Looking Man in 3 Simple Steps" and smaller print that promotes the simplicity of the products and targets women to purchase the skin care products for men. The ad is implying that men in society can now take care of their skin, yet still targets women to prompt them to use it. The text "now that you've got his face covered, you can start working on his clothes, hair, his friends…" implies that a woman can create a better man by......

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Approximate Word Count: 1121
Approximate Pages: 5 (250 words per double-spaced page)

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