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An investigation into the media representation of gender in sport.

There have been many studies and investigations into the different types and intensity

of the media coverage in sport involving both sexes. This investigation will look at

previous studies and reports carried out by researchers to discover why different

genders receive different media attention in sport, and to see whether this has an

adverse effect on other issues such as participation.

It is a clear fact that men receive much more media attention and coverage than

women in most sporting events. To support this statement Boutiller and San-Giovanni

(1983) report shows that there is very little newspaper coverage (text or photos) of

women sports. The report mentioned that of the 1,200 covers in the first 25 years of

publication, sports illustrated featured only 115 women on their covers. Similarly in

Australian newspapers, only 1.3% of their space was contributed to women's sport......

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Approximate Word Count: 1221
Approximate Pages: 5 (250 words per double-spaced page)

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