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Bryan Lewis
Ideal Women
The American women of today can never be too thin or too pretty. In today's
cases thin equates beauty, so the present ideal is a thin, fit, radiantly healthy, young woman. In magazines stuffed with models and advertisements, billboards on the highway, and actresses on TV, the message of what women should look like is everywhere. The inescapable presence of these images in effect shapes the image of women today.
It is very unfortunate that the media influences American society to the point that it defines the "ideal woman." According to Naomi Wolf, author of the bestselling book, The Beauty Myth: How Images of Beauty are Used Against Women , one reason media is so influential is "advertising is a 130 billion dollar a year industry. The average American watches 30 hours of TV a week and spends 110 hours a year reading magazines. That adds up to exposure to 1500 ads daily" (45). Advertising is a powerful educational force in our culture due to the simple......

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Approximate Word Count: 969
Approximate Pages: 4 (250 words per double-spaced page)